Adience opens a London office

Adience opens a London office

Adience was launched in June 2020 to fill a void in the research agency landscape by offering a more agile and collaborative approach to conducting B2B marketing research.

In the two years since we launched, we have developed an impressive roster of B2B brands in the US, UK, and Europe.

Our decision to open a London office is designed to ensure we can better support our existing clients in the UK and Europe and enable further growth.

To support this growth, we have hired James Keeling into our expanding UK team.

James, who will be joining the team as a Vice President, brings 14 years of B2B research and consulting experience from his time working at award-winning agencies Circle Research, Savanta, and BPRI.

Chris Wells
Share:

Got a B2B market research project
you’d like to discuss?

Contact us

More from the blog

The challenges of using marketing focus groups in B2B research

How to

February 28, 2023

The challenges of using marketing focus groups in B2B research

Focus groups are a viable option for consumer research, but challenging in B2B. We explain why and explore the alternatives.

The problem with B2B research panels: understanding the limitations and challenges

Insights

February 2, 2023

The problem with B2B research panels: understanding the limitations and challenges

Panels are useful for consumer research but a much-discussed topic in B2B research. We reveal why and explain how to recruit genuine B2B decision-makers.

The importance of ad testing in B2B markets

How to

January 23, 2023

The importance of ad testing in B2B markets

How to run B2B ad testing and optimize your creative for maximum impact. There are some traps to avoid too - we share our best practices for success.